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Federated Media Publishing Inc

US advertising company Federated Media sells content marketing arm to LIN Media

San Francisco, US-based advertising firm Federated Media sold its content marketing arm to Rhode Island-based multimedia company LIN Media for an undisclosed amount to focus on programmatic advertising.

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Video advertising technology firm Sightly secures $1.7M in seed round led by Mack Capital

Sightly was able to obtain $1.7 million in seed funds in a round led by Mac Capital and participated in by other investors which included Tomorrow Ventures and 500 Startups.

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Facebook confirms third-party app test for mobile ad network

In a long-awaited move, Facebook finally started running tests using third-party mobile apps as part of its plan to become a mobile ad network, as confirmed by Facebook engineer Sriram Krishnan on the company's developer blog.

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US firm ShareThrough scores another $17M in funding for native ads

San Francisco, US-based in-feed native ad exchange ShareThrough raised another $17 million in combined debt and equity financing in a round led by Floodgate and North Bridge Venture.

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Twitter seeks to capitalize on users' diversity to attract advertisers - report

The users of Twitter in the US are more racially diverse compared to those of other Internet sites and Twitter is capitalizing on its demographics to get revenues, The Wall Street Journal reported.

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Ukraine-based ad serving firm Epom snags $7M in private investment pool

Epom, an ad serving and ad management solutions provider, said it received $7 million in a private investment pool for product improvement and new product development.

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Ad and marketing spending

Survey shows UK firms on spending spree in advertising at fastest rate ever

Advertising spending in the UK for the third quarter of 2013 has hit the fastest pace recorded according to a survey from IPA Bellwether, the Financial Times reported.

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Henrique De Castro

Yahoo COO Henrique De Castro leaves the company

Yahoo Chief Operating Officer (COO) Henrique De Castro is leaving the company tomorrow, January 16, according to a regulatory filing, but the exact reason for the departure is unclear.

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Canaan Partners invests in Indian digital media firm SureWaves

Connecticut, USA-based venture capital firm Canaan Partners invested INR35 crore in Bangalore, India-based digital media firm SureWaves for the latter's global growth and workforce expansion.

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Unicorn Media Inc

US video hosting firm Brightcove adds Unicorn Media in $49M deal

Massachusetts, US-based video hosting solutions firm Brightcove acquired Arizona-based Internet video solutions provider Unicorn Media Inc in $49-million acquisition deal to facilitate easier distribution of ad-supported video.

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Catalina Marketing Corp.

Hellman & Friedman mulls over sale of Catalina Marketing Corp.

Private equity firm Hellman & Friedman is reportedly considering to sell Catalina Marketing Corp. in a deal that could fetch $2 billion to $2.5 billion. Catalina provides customer-driven marketing services to over 25,000 grocery, drug and department stores in the US.

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Yahoo CEO Marissa Mayer

Yahoo introduces new advertising platforms at CES 2014

At the Consumer Electronics Show in Las Vegas, Yahoo Chief Executive Officer Marissa Mayer unveiled new advertising platforms as the internet company looks to turn around its fortunes in digital advertising.

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Spredfast nabs $32.5M in Series D funding to capitalize social marketing growth

According to social marketing company Spredfast, who has accumulated over $60 million in funding to date, it has raised $32.5 million in Series D funding from several investors led by Lead Edge Capital.

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Integral Ad Science

New York's Integral Ad Science secures $30M in Series D round

New York, US-based media valuation platform Integral Ad Science has raised $30 million in a Series D funding round led by August Capital, according to a disclosed regulatory filing.

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A person holds Russian rouble notes

Angel investment in Russia quadrupled this year - study

Angel funding in Russian companies were 4.5 times more than funding from angel investors in 2012, according to a joint study by National Association of Business Angels (NABA), Atom Partners and RVC.

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