New York, US-based brand advocacy startup Crowdtap picked up $5 million in a Series B funding round led by Foundry Group to continue inspiring its customers to create quality promotional content on blogs and social media sites.
Advertising
WPP Digital picks up majority stake in UK digital consultancy Cognifide
Dublin, Ireland-based global communications services firm WPP Digital picked up a majority stake in London, UK-based digital consultancy firm Cognifide for an undisclosed sum in a deal that will deliver mutual benefits to both companies.
San Francisco virtual ad firm DemandBase raises $15M in funding
San Francisco, US-based virtual ad firm DemandBased raised $15 in a funding round led by Greenspring Associates to build the mobile ad capabilities of its B2B enterprise software platform.
Ebuzzing and Teads consolidate to form worldwide video ad giant
The merger of online video ad platforms Ebuzzing and Teads will create a global video ad group that will continue to provide complementary offerings to its clients, TechCrunch reported.
New York ad tech startup Spotfront turns down seed funding
The co-founders of New York, US-based ad tech startup Spotfront decided to turn down seed funding from strategic investors and bootstrap the firm to give them more independence in their company decisions.
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New York, US-based data management platform Lotame acquired San Mateo, California-based mobile audience management startup AdMobius for an undisclosed amount to beef up its publishing and marketing services.
New York, US-based social media management startup Percolate landed $24 million in a Series B funding led by Sequoia Capital to help companies monitor conversations and create content on social media.
Coull, a Bristol-based online video ad tech firm, has received $4 million from Paul Fraser and other existing angel investors for its latest funding round, TechCrunch reported.
Online and mobile classifieds platform Quikr has raised another $90 million in its most recent funding round, according to a report on The Economic Times citing a source.
Priceline Group has purchased Israel-based Qlika in a cash deal worth around $3M, according to a Priceline source interviewed by VentureBeat who confirmed the deal.
Instagram, the mobile photo sharing service of Facebook Inc, has signed a $50 million advertising deal with Omnicom Group, according to sources interviewed by Bloomberg.
New York, US-based news website Business Insider raised $12 million in a funding round led by Amazon chief Jeff Bezos for the expansion of its workforce and subscription service.
San Francisco, US-based ad-tech startup TripleLift scored $4 million in a Series A funding round led by True Ventures to expand its workforce and automate native advertising.
Moscow, Russia-based affiliate marketing and advertisement firm CityAds Media nabbed a $5-million investment from private equity investor Klever Internet Investments in exchange of a minority stake in the ad company.
