American website testing platform Optimizely raises $57M in Series B funding
Website testing company Optimizely has secured $57 million in its Series B funding to continue running experiments to assist businesses in improving their data-related decisions. Andreessen Horowitz was the lead investor in the round, while Benchmark Capital and Bain Capital Ventures participating, according to San Francisco Business Times.
The latest funding brings Optimizely's total raised capital to $88 million. Under the terms of the investment deal, Andreessen general partner Scott Weiss will sit on the company's board, the report detailed.
Optimizely claims it already has 7,000 clients across 101 countries. This would make the optimization platform the most widely-used in the world. Its most prominent rivals include Adobe, Wingify, and Monetate, the report added.
The company was formed in 2010 and is currently based in San Francisco. The company looks to add around 250 more employees to its existing 175 workers by the end of 2014. The firm is headed by its co-founder and chief executive officer (CEO) Dan Siroker, San Francisco Business Journals reported.
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