Amazon quietly acquires Silicon Valley-based mobile payments startup GoPago for new project

By VCPOST Staff Reporter

Dec 16, 2013 08:46 PM EST

In another move to expand in the mobile world, Amazon may have quietly acquired mobile payments app GoPago, according to Italian newspapers. GoPago is a startup that allows buyers to pre-pay fore goods before store pick-up through an iOS or Android mobile app, wrote TechCrunch.

GoPago was formed in 2009 by Italian co-founders Vincenzo di Nicola and Leo Rocco. The startup is currently based in Silicon Valley, the report stated.

Di Nicola told Italian press that Google was also interested in acquiring the mobile payments firm. GoPago's technology seems to be one of the main interests of Amazon. The said technology will reportedly be the center of a new "ambitious" project of the online retail giant. Other terms of the transaction have not been disclosed, the report detailed.

Amazon recently launched a digital wallet service called "Log In and Pay with Amazon." This particular service competes with PayPal and other credit card firms by offering online retailers a single-click checkout option that would allow a shopper to pay instantly via an Amazon account, the report explained.

eBay and PayPal are presently working hard to link online to offline, desktop, and mobile commerce. Amazon may just be doing the same thing, TechCrunch reported.

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