Apple cuts iPhone 5C supply, increases iPhone 5S units - WSJ

By Rizza Sta. Ana

Oct 16, 2013 10:24 AM EDT

According to a Wall Street Journal report, Taiwanese phone assemblers Pegatron and Foxconn had been told by Apple Inc that the latter would reduce its orders for iPhone 5C. The report disclosed that Pegatron, which assembles two-thirds of the iPhone 5C supply, was told that less than 20% of its mobile unit shipments would be reduced. Foxconn's iPhone 5C assembly orders would be cut by a third. The tech giant reportedly told the news to its assemblers early this month.

Interestingly, Apple was said to have increased iPhone 5S assembly orders for the fourth quarter. The report did not say whether this is a precursor to the fact that iPhone 5C sales were lower than sales of iPhone 5S.

When asked for a comment about the report, Apple has yet to respond to the report.

The launch of the new iPhone line was on September 20, and 9 million iPhones were sold over the weekend. However, Apple had not provided a breakdown of the number of iPhone 5C and iPhone 5S units that were sold within the first three days of its launch.

Apple is the biggest publicly-traded company in the world by market capitalization. The company's estimated value was USD415 billion as of March 2013. In 2012, it had earned an annual revenue of USD156 billion.

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