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Apple News: Users Could Soon Trade-In Old Models and Broken iPhones For a New One
Apple would soon allow customers to trade broken iPhones for new ones in its new extended Reuse and Recycle iPhone trade-in program. Previously, the program could only be applied to used but working iPhones without damage, whereas the old device (excluding the iPhone 3/3G/3GS) could be traded for an amount of credit that could be used to get a brand new iPhone.
However, the extended program would only be available for iPhone 5s and iPhone 6/6 Plus users. Also, while damaged devices can now be traded as well, the terms still apply that the damage is within reason. Devices with damages like cracked screens, damaged buttons, or damaged cameras would be granted some credits that could be used to get a new iPhone, as reported by Phone Arena.
9to5Mac listed the credit as $50 for iPhone 5s model, $200 for iPhone 6 while iPhone 6 Plus could be traded for a credit of $250. While the Reuse and Recycle iPhone program has already been available in some countries, the new extended program for damaged iPhones would be launched this week in the U.S., before possible further expansion to other countries. The original Reuse and Recycle iPhone programs are already available in most European countries, some countries in Africa, the Middle East, and India.
In addition to the newly-expanded trade-in program, Apple also announced that it would start operating plastic screen protector installations in its official stores and offer customers to apply the screen protector. This is already available in selected Apple Store locations.
In the process of bringing official screen protector to customers, Apple teamed up with American consumer electronics manufacturer Belkin. Ubergizmo noted that there could be more partners in bringing the screen protector installations to Apple Stores.
Previously, Apple has been reluctant to let Apple Stores employees install screen protectors on its devices with the fear of the installation of a third-party product not going smoothly. The partnership with Belkin seemed to have put an end to that. Apple is now willing to apply screen protectors directly in its stores, and if the attempt was unsuccessful, the employee will replace the protector and retry the process.
The new extended Reuse and Recycle iPhone program would be beneficial to both Apple and its loyal users. Apple could sell more items in the tightening smartphone markets competitions, and users could save money while keeping up with new models or simply trading in place of its damaged devices. The extended program that would allow trade-ins for damaged iPhones will be available shortly this week in the U.S before expanding to other countries.
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