In order to avoid the fiasco of Facebook on the NASDAQ, the NYSE ran simulated IPO tests to iron out glitches and kinks in its systems.
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Twitter quitters would prove to be a challenge to investors in the social media site's upcoming IPO, a report said.
With an upper range of USD20 per share, the total enterprise value of Twitter is at USD10.9 billion.
Like Facebook and Zynga before it, Twitter was able to secure a USD1 billion credit facility from its IPO bank managers.
The high rate of non-use in Twitter is what may challenge investors in their decision come IPO time.
Twitter's major stakeholders would benefit from the initial public offering should the social media company's debut would succeed.
Wix.com Ltd, the Israeli online provider of website management tools, chose to list in the tech oriented Nasdaq.
In its amended IPO filing, Twitter would be listed with the NYSE and also reported increased revenues and user base despite mounting losses.
Facebook, after its dismal opening at IPO and subsequent decline, is affecting the overall enthusiasm in Twitter.
In a basic comparison, Twitter's risk factors were longer than Facebook's, which may indicate a riskier investment.
Twitter, with its more than million followers, would grow in the future avoiding Facebook's pitfalls.
The IPO of Twitter would determine if the microblogging site is Groupon, a bust or Google, a success.
In an interview with Reuters, Saudi Arabian Prince Alwaleed bin Talal said he, through his Kingdom Holdings investment firm, would not sell any Twitter shares owned in the IPO.
The use of the JOBS Act for the Twitter IPO a concern for investors.
The JOBS Act is what made Twitter's IPO secretive and relatively inexpensive.
