As competition rises, Ford Motor Corporation falls short as it loses 50% profit. However, it still beats some expectations as that of the Wall Street's.

Honda, the Japan-based automaker, widened its sales portfolio to a robust 4,500 touch points from nearly 800 outlets. Honda's market share increased to 26% from 15% at the end of March 2011.

Ford introduced a new technology that makes its police cars doors able to hold powerful rifles strikes. It was the first police cars doors to be passed by the Justice Department to provide level IV protection.

Ford announced that the company will devote more resources to develop semi-autonomous driving technologies, as they aim to invest triple the amount of investment in the technologies. Some of Ford's cars already have some semi-autonomous technology in them, as with the updated version of Ford Kuga unveiled along with the announcement.

Ford is reportedly intending to start a new plant in Mexico with an aim to boost its production capacity of US plants. This move by the company reflects its rival General Motors' investment plan of $5 billion to multiply the production capacity in Mexico within 2018.

Ford Motor said its fourth-quarter earnings beat Wall Street analysts' expectations and reiterated 2016 pre-tax profit forecast to be identical to or greater than the previous year.

Ford Motor has announced on Monday that they would be exiting the Japanese and Indonesian markets by the end of this year as the governments are running a very "closed" market, protecting domestic sales over the international ones. The automaker has been unable to increase their sales or sustain profits under such circumstances. They said that the employees have already been informed and they would be providing detailed explanations regarding post-sale services like servicing and providing new car parts to its customers very soon.

Takata Corp is reportedly planning to meet its major clients in order to discuss its business forecasts. The US transport authorities announced a fresh recall of about 5 million vehicles subsequent to the recent death caused by the Japanese firm's airbag inflators.

Jay Leno has picked the Ford F-150 Harley Davidson from his exotic collection, to be sold for charity at the Barrett-Jackson auction in Scottsdale, Arizona. The proceeds are meant to go to National Multiple Sclerosis Society.

Ford has succeeded in test driving its autonomous cars in snowy conditions surpassing all of its competitors. The carmaker’s self-developed 3D maps have enabled in built LIDAR and cameras to drive the autonomous car through controlled environment. But the problem hasn’t been solved totally. Still snow or rainfall makes the guidance system to falter till now.