Deals
Maxymiser acquisition to fortify Oracle Marketing Cloud
In a move that will strengthen the leadership of Oracle Marketing Cloud, Oracle (NYSE: ORCL) has acquired Maxymiser, a New York-based provider of cloud-based software for mobile marketing.
Indiana University and Adidas Signs a $53.6M Deal
Adidas extended its contract with Indiana University for the next eight years, giving IU $6.7 million annually, which is twice the amount compared to their previous deal. The deal worth $53.6 million in total is good until 2024. The ten-year previous contract between IU and Adidas will end after this academic year.
Whatever happened to Disney and Maker Studios $500M big deal?
It's more than a year ago when Disney acquired popular YouTube network for $500 million yet it seems the deal was not really as big as it appeared to be. The deal includes an outstanding offer of another $450 million to Maker if the latter meets certain milestones.
BuzzFeed enters TV and film with the NBCUniversal deal
Online publication BuzzFeed announced on Tuesday that NBCUniversal agreed to invest $200M for the website to expand on movies and TV.




