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Indian startup Edsix uses games to improve children's cognitive skills

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April 9
9:05 AM 2014

Indian startup Edsix Brain Lab wants to let children enjoy playing games that help them improve their cognitive skills. The Chennai-based company markets online and offline games designed to strengthen the memory, problem solving skills, and academic performance of school-aged children, according to The Economic Times.

Co-founder Saravanan Sundaramoorthy said: "Multiple researchers have proved throughout the world that the importance of cognitive skills is the key to the success of any individual."

As of now, Edsix has 400 games in its portfolio branded Skill Angels. These games were developed with the help of a clinical psychologist and a child behavioral development specialist. The principle of neuroplasticity was applied in the games. This concept believes that the brain is not a static organ and can change over time with the help of the environment, the report explained.

The games under Skill Angels are restricted to 20 to 30 minutes of daily play for maximum positive effect. Edsix has already sold its educational products to five schools and is not aiming to expand its presence in 40 schools next year. In addition, the startup is also working on customized games for children with autism, The Economic Times reported.

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