BlackBerry Enterprise Service 12 launches by Blackberry
BlackBerry Ltd intends to introduce the BlackBerry Enterprise Service 12 to allow its enterprise clients to run mobile devices on their networks as part of its push to draw its attention to its more profitable services operations, Reuters reported.
The new tool is meant to bring together BlackBerry's current platforms and give more flexibility and safety to its customers. Under the leadership of its new CEO John Chen, BlackBerry is still seeking to remake itself after its once fashionable smartphones fell out of popularity, the report said.
BlackBerry's enterprise business has been one of the pillars of its operations and by concentrating on it, the company hopes to revitalize its sales. Its BlackBerry 10 devices were not able to grab back market share from Android devices and iPhones, the report said.
The BES 12 is set to be introduced by the end of this year. It will be merging the BES10 and BES5 platforms that are currently being utilized by customers in handling mobile devices on their domestic networks, the report said.
BlackBerry's older generation of devices are managed by BES5 while the new generation of BlackBerry's devices which run on the BlackBerry 10 operating system can be managed by BES10. In addition, BES10 also allows customers to manage devices that use the iOS operating system from Apple and the Google-developed Android operating system, the report said.
In an interview, BlackBerry's Enterprise Business Head John Sims told Reuters that the functionality they gave on BES5 and BES10 was "relatively narrow." Sims said, "We wanted to expand the platform and BES12 is positioned as the next step on that axis. We will be able to provide seamless enterprise mobility management to the whole family of BlackBerry devices, as well as much stronger capabilities in the cross platform space." He added that the BES 12 will give a better experience to those who are utilizing iOS and Android devices on their networks, the report said.