Lululemon suffer a drop in shares after customers complain about yoga pants

By IVC Staff Reporter

Nov 05, 2013 04:20 AM EST

After suffering an embarrassing recall last spring, Lululemon Athletica received a handful of complaints over the quality of their yoga pants. Complaints by customers focused on the Canadian clothing company's specific style of pants. According to multiple reports, complaints sent in by customers were about yoga pants from Groove and Wunder Under. Following the complaints, Lululemon shares closed at USD67.85, which was a 1.8% decrease.

However, in an email to CNBC, Lululemon's spokeswoman Alecia Pulman claimed the problem was not extensive. Pulman said only a number of customers had complained specifically about the Groove pants. Pulman nor CNBC did not address nor cited customer complaints on Wunder Under.

In an email last Friday, Alecia Pulman stated, "We've heard from a very small number of guests that they have experienced some [pilling] on their Groove Pants. The information we have tells us that [pilling] is not a widespread concern and this guest feedback is not indicative of a larger issue."

Before going public on July 2007, a private equity firm consortium of Advent International and Highland Capital Partners reportedly acquired a 48% minority interest in Lululemon for CAD225 million.

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