United Parcel Service Inc. (UPS), one of the world's biggest package shipping company, uses customer data, drivers, and vehicles for its new route guidance system, according to a report by Bloomberg.

The report said that the new system is called the On-Road Integrated Optimization and Navigation (Oion) is expected to reduce fuel consumption and save time and money.

UPS told Bloomberg today that Orion is being introduced to its company's 10,000 U.S. drivers. It has taken UPS nearly 10 years to develop Orion and it is considered to be the company's biggest technological achievement.

"We're using big data to drive smarter and the idea is an extension of that to other things," said David Barnes, chief information officer in an interview with Bloomberg. "This is a world where we have such levels of connectivity the information in almost all cases is coming faster than the packages are being picked up."