How The Listings Lab Is Training A New Generation Of Realtors

By David Thompson

May 31, 2022 12:36 PM EDT

Jess Lenouvel(Jess Lenouvel) (Credit: Getty Image)

The Listings Lab is helping to cultivate the next generation of American realtors through its training and mentorship . Recent industry reports show that the value of all US-based homes and real estate was estimated at $31.8 trillion in 2017. Almost a year later, at least 44 percent of US-based home buyers used the internet to look up potential properties, whereas 90 percent of real estate businesses list their properties online. 

The Listings Lab provides agents with three strategic training programs to help them in their move to create a highly sustainable and scalable seven-figure business.

Its founder, Jess Lenouvel, is known for helping real estate agents learn the tricks of the trade and grow their incomes to seven figures, shares that one of the key reasons she loves training this new generation of agents is that today's realtors must learn to conform to the changing times.

With this in mind, technology has developed quickly, and the real estate industry has fallen behind, 

Jess explains the need to effect a shift that conforms with today's times. "We need to focus on the right things-technology in particular. Frankly speaking, it is not sustainable anymore to be a generalist."

"Today, we live in a world where you can go online and purchase a home at the click of a finger-no more cold calling or door knocking, just modern technology working to the consumer's advantage."  

Through her signature real-estate marketing mentorship program, The Listings Lab, Jess implements training programs that double an agent's income over the next 12 months. Agents are taught to create scalable, sustainable businesses by forging relationships at scale.

To date, the company has successfully trained thousands of agents across North America, helping them create sustainable businesses for the digital era that do not require a choice between lifestyle and financial freedom.

The company is guided by five key values that Lenouvel shares as the secret of its success-clear communication, personal responsibility, evolutionary growth, servant leadership, and celebrating individual wins.

Jess reveals, "These are the five core values that we teach our members to focus on because they represent the commitments that we stand for in the industry and serve as a standard guide to everything we do."

"We are looking at the real estate segment's continued growth in the next few years-bright times are coming for this segment and is just made more exciting with the advent of newer technologies designed to help aid its growth and progression. With this in mind, the company remains fully committed to its promise of creating a new breed of realtors that are at pace with the times," concluded Lenouvel.

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