Apple targets June relaase new iTunes Radio and music streaming service in more countries
iTunes radio is rumored to have be revitalized this June along with Apple's music streaming service. Sources say that the company is staying positive on the launch its music initiatives in Worldwide Developers Conference a month from now.
There are reports that Apple won't be able to accomplish a June release for its new streaming service due to licensing lags. However, insiders say that the company is still working on necessary deals for the music streaming service to make in to the WWDC June launch. Sources are betting on the company's capabilities to get licensing deals in short period of time as well as its favorable history with record labels. Apple prefers to launce new developments in the company and its products during the WWDC because it is ideally exposed to worldwide audience. Last year, the company announced Dr. Dre and Jimmy lovine as their new employees in the conference. This year, Apple is hoping to introduce its new service and revamped products.
The new Apple music streaming service will reportedly be a premium-based subscription of $10 per month as preferred by record labels. However, Apple was pushing for a lower $8 per month. The new service will reportedly include access to existing Beats account and ability to save and listen to tracks offline. There are speculations the service is a re-branding of the acquired Beats Music which has been having limited availability, currently only in the United States. The new streaming service will be part of Apple's new product development.
Leaked info reveals that the new iTunes Radio will include unlimited skip option as part of the monthly subscription. Currently Apple's hopes in competing with Spotify and Pandora through iTunes Radio has been anything but successful. It's no surprise that the company is pushing for a more advanced approach through redesigning and re-launching the service.
This development will likely have a big impact considering the number of Apple users worldwide. Given the amount of time left, it will be interesting to see what Apple will come up with the new iTunes Radio and Beats Music