New York's Peleton Entertainment buys Creative Media
Rob Miller's New York-based television agency Peleton Entertainment has purchased Todd Berger's Los Angeles-based consulting firm Creative Media for an undisclosed sum, according to Deadline.
Under the terms of the acquisition deal, Berger will help Peleton expand into feature film, branded entertainment, scripted TV, and animation sector. Meanwhile, Peleton agent Dan Pine is traveling to Los Angeles to facilitate the opening of the company's headquarters in the West Coast, the report detailed.
Peleton's clients include Paper Route and Leftfield Pictures, the report said.
Founded in 2009, Creative Media has represented various companies such as Skechers, Ogilvy Entertainment, Leftfield Picture, Tricon, Ketchum Labs, IFC, Nine8 Entertainment, and Sundance Channel. Before he formed Creative Media, Berger worked at Circle of Confusion as the Head of Television. There, he developed and marketed television projects for cable and broadcast. Before the Peleton deal, Berger worked at Al Roker Entertainment as its director of development, Deadline reported.