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Drizly pockets $2.25M in seed funding to deliver booze to homes in Boston

January 23
7:06 AM 2014

Alcohol delivery mobile app maker Drizly raised $2.25 million in a seed funding round on Wednesday. The said round was led by Atlas Ventures, according to Boston.com.

The Boston-based startup offers its alcohol delivery services in the Hub and New York City. The raised funding will help the firm expand to new places, the report said.

Drizly was formed by three Boston College graduates who found out that customers are willing to pay more for the convenience of waiting for a liquor store to deliver their orders in less than an hour. The company's partner stores also like the idea because customers tend to buy at least three times as much alcohol when the orders are delivered to their homes, the report explained.

Chief executive Nick Rellas said of the firm: "Drizly is the Amazon.com for alcohol. The liquor store experience hasn't evolved since Prohibition ended in 1933. A tiny fraction of $83 billion in liquor store revenue comes from deliveries. That's because liquor delivery has been terribly inconvenient for the consumer and a hassle for the stores. Now, Drizly gives consumers the convenience of getting alcohol delivered quickly and responsibly."

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