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Starbucks policy brings big shift for economic boycotts

September 22
1:49 AM 2013

This week, Starbucks decided to ask customers to leave their guns at the door before entering the coffee shop. The decision of the giant coffee shop chain had pleased many of its loyal customers. This had also pleased many gun safety advocates. The move was considered a major victory and had been encouraged to other retailers that allows guns inside their outlets, said a Reuters report. However, nobody should be as charged up as Elliot Fineman. This was after his son, Michael, got murdered seven years ago by a paranoid schizophrenic while inside a San Diego restaurant.

From then, Fineman had been on a crusade urging Americans who favor safe gun laws to make their presence visible economically. Fineman also established the National Gun Victims Action Council. The organization had been driven on crusades that would have an economic impact as well.

Starbucks' move was a big and tangible example of Fineman's strategy coming to a realization. Howard Schultz, Starbucks' chairman and chief executive stated in a letter published today, "..a respectful request that customers no longer bring firearms into our stores or outdoor seating areas."

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