Remember the old advertisements, "Can you hear me now?" If most of the time you're connected at home or the office—with only the occasional dead zone on the highway to your weekend getaway—the reference might make you nostalgic. But for the 48 million American workers who spend most of their time away from their home and office, and thus removed from reliable WiFi at customer locations, job sites, and on the road—think tradespeople, real estate agents, traveling consultants—not much has changed. And with full mobile penetration and low churn rates in the US, there's simply no business case for the major operators to do better.
Enter Pronto Mobile with a completely different approach.
Offering access to all the major networks for the price of one, Pronto automatically connects customers to the strongest available signal regardless of location or original carrier. Based on official carrier signal strength reports filed with the FCC, the solution will deliver 22% more high-reliability connectivity than the top-performing nationwide network—and double that of the third-ranked network.
This breaks entirely from the wireless industry's tired playbook. Today's mobile market offers consumers a choice between the Big 3 network operators—Verizon, AT&T, and T-Mobile—or one of dozens of others that resell one of those single networks under a new flashy brand, celebrity endorsement, or the latest smartphone deal. It's not an industry known for creativity, where competition typically revolves around price, and never about the fundamental issue: reliable mobile connectivity.
Poor mobile reliability is a serious problem for 62% of American small business professionals, according to the Company's research study. Of the 891 workers surveyed in this group, 84% noted it was a "major stress while working," 80% reported that poor mobile reliability "seriously reduces their productivity," and 70% said it "directly impacts their income." The costs are real for tradespeople, real estate agents, field technicians, and anyone whose office is wherever the work is—connectivity failures mean lost time and money.
Why haven't the Big 3 solved this problem? The economics are straightforward. There is effectively full mobile penetration in the United States, and no matter how frustrating the coverage issues, the only thing worse than poor coverage is no coverage, leaving no incentive for any one carrier to do better.
Pronto Mobile was founded by entrepreneurial telecom leaders, most notably the team that built and grew Virgin Mobile Latin America from concept to over 3 million subscribers in five years. Their leadership understands both the technical and business challenges, and it promises a solution that is both practical and elegant to a decades-long problem. The solution is practical—integrating all major networks with real-time network switching to create "the network of all networks," for customers who rely on rock-solid connectivity to manage their business. The longer-term solution is technically robust—leveraging AI to tailor each user's reliable connection to their location, usage, and movement patterns for optimal quality of service.
Pre-registration is currently open with special Founders pricing locked in for early adopters. A full launch is planned for Fall 2025, with a free 15-day trial available. While Pronto's value to on-the-go workers is clear, a solution that simply works better is compelling to us all.
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