
Aurmor.ai is defining a new category in youth sports brain injury prevention and recovery. The company has pioneered the concept of Cumulative Neural Load (CNL), a framework for identifying, measuring, and mitigating the accumulation of repeated Motion-Induced Brain Stress (MiBS) during athletic activity.
The recovery journey for young athletes who have sustained chronic head injury is complex. Their lower tolerance for movement and sensory input can dramatically impact daily life and make even routine tasks seem impossible at times. While some cases are monitored by hospital programs, most families are left on their own to navigate this difficult time. There are no solutions available for proactive parents who want to take control at home and help their kids recover or prevent future brain injury. They need accurate and actionable tools to identify sources of Motion-Induced Brain Stress (MiBS) to mitigate ongoing exposure and intervene with proactive training and technique.
Aurmor.ai has met this challenge head-on with a novel wearable and platform to address root causes. While traditional solutions focus reactively and narrowly on isolated events like concussions, Aurmor.ai's platform helps proactively monitor and identify cumulative neuro stress (CNL levels) as a result of MiBS to reduce exposure before injury occurs. This is particularly relevant in sports and activities in which associated risks are severely underreported and underestimated, e.g., gymnastics, cheerleading, and dance.
The Data Gap
Aurmor.ai's innovative ability to monitor and track cumulative damage as CNL due to MiBS bridges a crucial data gap by combining wearable sensors with AI software that translates raw data into actionable insights. This enables users to make more informed decisions around exposure, training loads, technique adjustments, and recovery plans.
This new emerging technology category gives parents, coaches, and medical professionals the ability to detect Motion-Induced Brain Stress that young people are exposed to, and allows professionals to intervene early.
A Team of All-Stars for the Win
What sets Aurmor.ai apart is the depth and breadth of its founding team. This is not a typical startup profile.
The leadership team brings a wealth of experience, from working at some of the world's largest tech companies and contributing to widely used products. They are driven by a commitment to using technology to improve lives. However, they have grown disillusioned with the taboo, leading to a lack of discussion and real solutions. For them, it's time to shift the emphasis back to what truly matters: using technology to improve lives.
Brad Ferringo, CEO and co-founder, brings a 25-year career with some of the biggest names in tech, including work in AI, consumer electronics, music hardware, and digital experience platforms. He's been at the center of several category-defining products, and now brings that expertise to a space where personal data can truly serve the individual. Justin Mathew, CTO, is a systems technology expert with deep R&D experience across both hardware and software, including scalable architectures for sensor-based platforms. John Rice, COO, is a seasoned medtech attorney and strategist with a history of navigating emerging technologies through complex legal and market landscapes.
Ferringo suggests that modern AI development tends to focus primarily on improving technology itself, rather than its intended purpose, to enhance users' lives. For Ferringo and his team, this is an inversion of how it should be.
This combination of technical, operational, and domain-specific knowledge is rare and essential. Investors looking for a signal in the crowded space of sports technology will find a team that not only understands how to deliver innovation, but also how to launch it responsibly and successfully.
A High-Tech Solution to Post-Concussion Syndrome
While billions are being poured into AI development, relatively little is being invested in protecting one of our most vital assets: the human brain, particularly those of growing children. AI now powers everything from finance to entertainment to automation, yet parents navigating youth sports injuries lack the tools they desperately need to understand and respond to what's happening inside their child's head.
At the same time, youth sports are rapidly becoming a multibillion-dollar industry, with private equity and celebrity-backed ventures investing heavily in its growth. According to Bloomberg, the U.S. youth sports market is now valued at $30 billion, and recent deals include a $100 million investment led by LeBron James' manager into a youth sports startup.
But the success of this sector depends on the health and longevity of young athletes, and injuries remain one of its biggest risks. Statistics from Stanford Children's Health show that more than 3.5 million children under age 14 receive medical treatment for sports injuries each year. Many of these injuries, especially those related to the brain, are cumulative and go unnoticed until symptoms become more severe.
Without smarter tools, the alternative is letting kids get hurt repeatedly until the damage requires serious intervention. Aurmor.ai is working to change that by providing real-time, personalized data intelligence that helps families and coaches reduce risk and make more informed decisions from the start.
What Are Customers Saying?
Bryan E, B2B Customer: "As an athlete, father of multi-sport athletes, and business owner, I was instantly intrigued by the possibilities. Across our sports business, our athletes take a lot of impact and force-related injuries. Aurmor.ai fills the gap with quality data to help me take steps to prevent injuries with high-resolution impact data, biometrics, and skeletal tracking, and also identify and modify techniques and the information to modify safety equipment to maximize performance and minimize potential injury. The potential for this technology to change lives and disrupt industries is equally exciting. I'm thrilled to support this effort in any way possible to help promote the safety and longevity of my athletes."
Cris M, DO, Physician: "As a medical professional and coach, this new technology takes a different approach and fills high-value data gaps. Smart helmets and mouthguards lack accurate data and are not in optimal positions. From a clinical standpoint, I think it's critical that this is addressed. This platform provides the actionable data and opportunity to assist us in making tough decisions, while making discussions easier and more accurate, and allows providers and stakeholders to make efficient and safer decisions for their athletes."
Maria G, MD, Pediatrician: "As a pediatrician and a parent, I see firsthand how young athletes are eager to return to play after a concussion—sometimes before it's safe. Aurmor.ai's wearable technology provides objective, real-time data that bridges the gap between clinical judgment and on-field realities. It empowers clinicians, coaches, and families to make safer, more informed return-to-play decisions, and brings a level of clarity and confidence that has long been missing in concussion management."
Don't Miss Out: The Next Big Thing, CNL & Sports Technology
A revolution doesn't just change the game; it redefines it entirely. Aurmor.ai is at the forefront of a once-in-a-generation opportunity to transform how we protect and enhance youth brain health. This isn't just an investment; it's a chance to be a pioneer in multiple new categories of technology, including Personal Data Intelligence. Support a cause that matters, and reap the rewards of being an early adopter.
The wearables provide unique data points never before available, while the software platform empowers parents, coaches, and medical professionals with real-time, actionable insights to prevent brain injuries before they happen.
In addition to personal wearables, Aurmor.ai is working with equipment manufacturers to provide accurate data measurements and establish new rating standards in performance and safety.
By joining Aurmor.ai on this journey, you're not just investing in a company; you're investing in a movement. A movement that prioritizes human outcomes over technological advancements, that puts the well-being of our youth above all else, and that offers a unique blend of social impact and financial return.
The global demand for such a solution is immense. By investing in Aurmor.ai, you are positioning yourself at the forefront of a new category of tech with unprecedented global potential. Don't miss out on this transformative opportunity. Your investment isn't just a bet on technology; it's a bet on a brighter, safer future for our children and a substantial return on your investment.
Aurmor.ai is currently launching multiple pilots across various youth sports businesses and organizations, and is working to scale with partnerships with major sports leagues. With a seasoned team of experts at the helm, a patented technology stack, and a clear path to market, Aurmor.ai is poised for exponential growth.
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