Elon Musk vs. Mark Cuban: Billionaires Stir Up DEI Debate

By Jace Dela Cruz

Jan 04, 2024 11:59 PM EST

A heated debate unfolded between billionaires Elon Musk and Mark Cuban regarding the efficacy and implications of diversity, equity, and inclusion (DEI) programs within U.S. companies, as reported by The Guardian.

TOPSHOT-ITALY-POLITICS-PARTY-ATREJU-RIGHT-FDI
(Photo : ANDREAS SOLARO/AFP via Getty Images)
TOPSHOT - X (formerly Twitter) CEO Elon Musk makes a heart with his hands during the Atreju political meeting organised by the young militants of Italian right wing party Brothers of Italy (Fratelli d'Italia) on December 16, 2023 at the Sant'Angelo Castle in Rome.

Elon Musk Vs. Mark Cuban

The exchange began following the resignation of Harvard's first Black president, Claudine Gay, and the subsequent criticism directed at her during the campaign for her presidency.

Elon Musk took to his social network X (Twitter) to express his skepticism about DEI programs. Musk contended that DEI was "just another word for racism," aligning with the views expressed in an essay by Bill Ackman, a hedge fund tycoon and Harvard donor who criticized Claudine Gay.

Ackman labeled DEI efforts as "racist" and expressed concerns about "reverse racism" and discrimination against white people.

Mark Cuban, the entrepreneur, investor, and owner of the Dallas Mavericks NBA team, opposed Musk's stance.

Cuban argued that DEI initiatives are beneficial for businesses, aiding in identifying the best employees, maximizing worker performance, and reducing stress for increased productivity.

He emphasized the importance of considering individuals from various races, ethnicities, and orientations during the hiring process.

READ ALSO: Elon Musk Trashes Bob Iger, Says Disney CEO Should Be 'Fired Immediately' 

DEI Debate

"If you don't think there is a need for DEI and it doesn't create a competitive advantage for your company, just look at the @x posts/replies/quotes below. These are the same people that work for you or are your co-workers. Everyone is entitled to their POV, but these same feelings, even if they are not said out-loud, are heard loud and clear at work," Cuban said.

Musk responded by suggesting that DEI programs involve discrimination based on race, which, in his view, aligns with the definition of racism. Cuban countered Musk's argument by asserting that Musk's companies were missing out on qualified individuals by avoiding DEI initiatives.

The debate continued as Musk, in response to Cuban's tweets, sarcastically questioned when the Dallas Mavericks would feature a short white or Asian woman on their team.

Musk stated, "Cool, so when should we expect to see a short white/Asian women on the Mavs?"

Bill Ackman joined the conversation and urged Cuban to reconsider his stance on DEI, claiming it was not about diversity, equity, or inclusion.

READ MORE: Elon Musk's AI Startup X.AI Seeks to Raise $1 Billion From Equity Investors 

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