Apple's iPad's share records lowest point in history

By IVCPOST Staff Reporter

Jul 26, 2013 06:46 AM EDT

On Thursday, the market research firm TrendForce reported a data that showed the global tablet market share of iPad declined to its lowest point in history. The fall happened during this year's second quarter. Analysts remarked that age caught up with the iPad line since Apple failed to launch a tablet since November 2012.

The June-quarter earnings report released on Tuesday disclosed that the shipments of iPad decreased to 14.6 million units. Last year, Apple recorded 17 million units sold. Apple's loss became its rivals' gain as their growth speed up.

TrendForce's WitsView, a display research enterprise, said that 14.6 million iPads from Apple were good for only 35.5% of the world's tablet market. It noted that the sales of iPad nose-dived up to 25% consecutively from the 19.5 million tablets sold in March quarter.

The tablet market of Apple was expected to decline further due to competition. Google's recently launched Nexus 7 undercut iPad mini by US$100 regardless of featuring significantly better specs. TrendForce estimated that this year, the global tablet shipments would total 196.5 million units. This included 153.2 million brand-named units and 43.3 million white-box tablets.

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