One of the coolest aspects of online media platforms, streaming capabilities and smartphones is that they have democratized the ability to create and share content. You don't have to be a celebrity or a broadcast journalist to share your story live, to capture the biggest rock concert of the century as it happens, or to teach the world how to surf when the waves are prime. Because of those tools that we all have at our fingertips, the world is much more connected and accessible.

Unfortunately, not all live broadcasts are created equally nor are they quality viewing. We have all watched those videos like the one where the Loch Ness Monster is finally caught on video, (well a fuzzy, gray version of a dinosaur shape moving in the water is caught on video). If that person only had access to quality broadcasting capabilities, who knows? The mystery could be solved.

While today's recording devices have excellent video quality from 4K all the way to 8K, many of them can't broadcast without issues like blurring of images, continuous interruptions, disruptive pauses, and glitches. While 5G helps and certain apps like YouTube Live also improve quality, they don't solve the problem. The only effective solution, until now, was expensive proprietary hardware that is exclusive to larger content producers, studios, and media outlets who can afford them.

Hagay Avraham, a veteran of the live broadcast and streaming space, recognized from his own personal live-streaming experiences and those of other individual creators that an accessible and affordable solution was needed. Utilizing smartphones and cloud infrastructure, Avraham has created a proprietary technology for mid-market creators to produce the same quality of live content as large media stations without the hefty price tag.

Large producers of quality streaming, like your local news station or sports programming channels, utilize a backpack transmitter equipped with multiple mobile SIM cards that connect to a professional video camera. It sounds expensive and extensive, and it is.

Avraham and his team created an alternative, Omnistream. "We migrate many of productions' features that used to be done with different HW devices with a smartphone, and we replace an on-premise server with a standard cloud server. Making the HW based solution to a SW based solution (which is easier to use, scalable and 90% less expensive), eliminating most of the pains associated with proprietary HW (logistics, price, lack of flexibility, setup time, etcetera). Today's phones are light, available, simple to use, extremely low-cost (in comparison) and everyone has one. We also take advantage of a cloud server because it is scalable, easy to use and cyber-secured. Combine them all and we are able to achieve excellent results in streaming quality for our customers," explains Avraham.

Omnistream utilizes the power of smartphones and the combination of networks and Cloud/Mobile technologies to create stability and reliability. By combining multiple cellular connections from different carriers or networks into a single, aggregated connection (cellular bonding) helps increase available bandwidth in order to mitigate issues such as limited bitrate (poor video quality) or fluctuated uplink (unstable connection, unsteady video quality). "By combining AT&T and Verizon, for example, we can expand the available bitrate for data transfer. Each network may have varying available uplink bitrate, but by using them together, we ensure a steady broadcast."

"While other competitors are also moving away from proprietary hardware and on-premise servers to Cloud/Mobile as well, we are at the front of this trend. We have been navigating the complexities of these solutions much longer, and we have made these solutions affordable," asserts Avraham.

With Omnistream, users essentially have the makings of a professional broadcast studio and network with just a few clicks of their phone. "You download the app and have a two-week free trial. If you like, you purchase a license, and then you can produce live video like a pro. I am confident that our solution will win the hearts and minds of our customers." The product's features are quite sophisticated, but they are simple to use. With Omnistream, users can customize graphics while simultaneously streaming to multiple social media platforms like Facebook, YouTube, Twitch, Telegram, Instagram, and more. For professional videographers and/or gearheads, Omnistream also offers compatibility with external cameras and microphones.

Additionally, Omnistream provides a private video player for exclusive viewing, recordings, and complete support from start to finish. Users can embed the video player directly into their website, allowing them to engage directly with their audience and monetize ad revenue with their content.

Avraham explains, "Everything will be broadcasted live, and all the ads will be monetized by whoever owns this website instead of just streaming it to Instagram and Facebook. You can do this too, in parallel. We urge users to monetize their content, to bring the audience to their website, instead of just to social platforms. With Omnistream, you can essentially do very high-level professional production at a very low cost."

With the pandemic, the ease of device use and the rise of social media platforms instigated a shift from traditional broadcasting towards streaming services and a growing demand for authentic, quality video content means Omnistream is right on time with its patented technologies that are affordable and accessible. 

As the demand for cutting-edge video applications like 3D and smart glasses rises, there's a vital need for top-tier bandwidth and video quality. Omnistream meets this demand with their innovative app; whether you want to stream your child's basketball game or capture the latest local news story live, whether you are a professional videographer/video journalist or someone who just loves to record interesting content, you can. With Omnistream, you have access to professional-grade tools, essentially, your very own "studio" to record it and rock it; no glitches, buffering, or pauses, just impactful content that connects the world.

Join Omnistream today and be a part of bringing professional quality video production to the masses.