Advertising

Bitcoin Value Soars And Drops

BitTeaser's Blockchain Ad Network Will Change Online Advertising With Pay-Per-Click and Other Models

The emergence of blockchain ad network system provided by BitTeaser is changing the online advertising markets. With the blockchain-based system, any webmaster can now join the advertising sector regardless of the website’s traffic.

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US Markets Open After Global Stocks Slip

Gainers and losers of Wednesday, March 9, 2016 stock market

Shares of Blue Buffalo and Air Transport Service gained during the Wednesday trading session while shares of Yelp, Unisys Corp and Zagg Inc lost their shares in the stock market.

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AWXII - Day 3

Facebook Cancel Ad Projects Due to Bots and Low Quality Ads

Atlas Solution, a subsidiary of Facebook on Monday confirmed to cancel plan to integrate buying platform to its advertising platform. Bots and low quality ads has been the main reason.

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Aerial Views Of The Bay Area As The City Seeks Break From Rising Rents

Roofstock Raised $13.25 Million, Inaugurates Rentals Marketplace

Roofstock gets Series A funding of $13.25 million led by Bain Capital Ventures. The funds will be used in an online marketplace and will be launched on Thursday in Florida.

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Facebook Announces New Email Messaging System

Facebook Plans to Monetize Messenger; Will Allow Businesses to Send Ads

A leaked document revealed Facebook’s plan to start monetizing on of its fastest-growing and most popular product, the Messenger. The document stated that in the second quarter this year, a new feature would be launched, allowing businesses to send advertisement chats via Messenger.

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Illustrations Of Popular Mobile Apps And Social Media Sites

Snapchat Announced Advertising Deal With Viacom

The video messaging application stroke a deal with Viacom on Tusday. Snapchat will be able to hit the mainstream as Viacom will sell its advertising, and Viacom is able to enter the Internet market.

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Social Media Life

Nielsen to use Facebook, Twitter to measure peoples’ TV watching activities

The media research firm Nielsen will enhance its methods for measuring people’s TV watching activities using the new “Social Content Ranking,” which will use Facebook and Twitter for their surveys.

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The Chinese People's Political And Consultative Conference Continues

China's Baidu being punished for porn and commercialization

The company is accused of commercialization in the form of selling its forum's management and altering search results to show paying-websites. Last year, Baidu also faced punishment over pornography and violations of publishing regulations.

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Toy industry

SuperAwesome, Poki online games develops safe ads platform for kids, ensures VTech Hack won't happen again

London-based SuperAwesome collaborated with the Poki online games to develop AwesomeAds that offers a safe advertisement program for kids. Venture Beat reported that the project targets the U.S. family gamers and aims to provide a safer advertisement campaign for children.

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Coca-Cola Co.

Coca-Cola's Polar Bear Mascot video becomes a viral hit

A new video of the Coca-Cola polar bear mascot is circulating the web and has garnered over 700,000 hits in YouTube since it was posted last Monday. Santa Claus isn't the only Christmas icon people want to take picture with, as Coca-Cola's polar bear mascot grabs attention during a photo shoot.

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PayPal

UK parents want to keep Santa Claus real; hits PayPal's holiday ad

PayPal received complaints from UK parents for taking away the magic of Christmas and the mystery that surrounds Santa Claus. Most kids still probably hold on to the magical belief that Santa delivers Christmas presents in the middle of the night when the children were asleep.

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Twitter

Twitter's new ad tools unveiled

Twitter is joining YouTube in the social media advertising revolution by providing advertisers with a better tools for companies to measure its advertisement. The latest announcement was made via company's official blog on October 15th.

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YouTube

YouTube responds to advertisers clamor for more data transparency

YouTube, a Google-owned company, is preparing to provide more transparency to advertisers on their advertisement data. Based on this new plan, advertisers will be able to get data such as the amount of view they receive on the platform. YouTube is also allowing a third-party feature to be used for that purpose.

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Fisherman

Online advertising to brighten Thai economy

Despite Thailand's staggering economy, businesses still flourish and invest bigger budgets for digital advertising. The aim is to target Thai consumers through smartphone apps, social working forums, and video-sharing websites, as reported by Reuters.

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Hello Kitty

Cute overload: How Hello Kitty became a timeless brand

For four decades, Hello Kitty has become a business empire. And Sanrio has paid attention carefully to its image - that is cute and sweet Hello Kitty. But how did the character remain timeless not interrupted by the varying fad?

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