Marilyn Monroe's Pink Pucci Dress Just Set a New World Auction Record

By Jace Dela Cruz

Apr 03, 2024 06:27 AM EDT

A pink Pucci dress once worn by late Hollywood icon Marilyn Monroe was sold for a whopping $325,000 at Julien's Auctions event held on Saturday at NYA Studios East in Los Angeles, California.

The auction event titled "Icons: Playboy, Hugh Hefner X Marilyn Monroe," which ran from March 28 to 30, showcased several legendary pieces associated with Monroe and Hefner.

Marilyn Monroe
American actress Marilyn Monroe (1926 - 1962), circa 1950.
(Photo : L. J. Willinger/Keystone Features/Hulton Archive/Getty Images)

Pink Pucci Dress of Marilyn Monroe Sets Auction Record

In a news release, Julien's said the long-sleeved silk jersey dress set a "new world record for most expensive Pucci dress sold at auction."

"The top selling item was a pink Pucci long-sleeved dress of silk jersey accompanied by a rope and crystal tassel belt, size 10 owned and worn by Marilyn Monroe which sold for $325,000, over eight times its estimate of $40,000," the auction house said.

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Other Items Sold at the 'Icons: Playboy, Hugh Hefner X Marilyn Monroe' Auction Event

The auction, which raked in a total of $4 million, unveiled an array of items linked to Marilyn Monroe, including movie costumes, makeup, and wardrobe, alongside hundreds of items the late magazine editor and Playboy tycoon Hugh Hefner left in his estate following his death in 2017 at 91 years old.

Monroe's untimely death at 36 in 1962 was a tragic blow to Hollywood, with her passing attributed to a probable suicide resulting from a barbiturate overdose at her Brentwood estate in California.

According to Julien's, a script for Monroe's last, incomplete film "Something's Got To Give" was sold for $57,150, while the late icon's handwritten notes went for $25,400.

The organizers said a black and white passport photo of Monroe and late baseball icon Joe DiMaggio, taken in 1954, was also sold for $16,250. According to Julien's, another evening gown worn by Monroe in the 1955 romantic comedy film "The Seven Year Itch" was sold for $127,000. 

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