Kellogg Company is investing $130 million (MYR428.8 million) to build a new manufacturing facility  in Malaysia. The Michigan-based food supply chain aims to expand its reach in the Asia-Pacific area, according to MSN News.

The company said the new plant would be located in Bandar Enstek, Negeri Sembilan. The facility would spawn job opportunities for more than 300 people initially, the report detailed.

The construction for the new plant would house the manufacturing site of halal certified Pringles. In the future, it would also manufacture halal certified snack foods for the Asia-Pacific region, the report said.

Amit Banati, President of Kellogg Company Asia-Pacific, commented: "This is a region for which we have ambitious growth targets and expanding our supply chain capability is a big step towards ensuring that we have a global footprint in our snacks business,"

Kellogg Company is the biggest manufacturer of breakfast cereals in the world. The firm is also the second largest producer of cookies, snacks, and crackers, the report added.

The American firm expects the new plant to be operational starting mid-2015, MSN News reported.