Adbrain has introduced its programmatic mobile audience buying platform in private beta with partners Annalect, The Exchange Lab, M& C Saatchi Mobile, Fetch and Somo having early access to it, a company statement said.
China-based Social media marketing firm KMSocial has raised tens of millions of dollars in a Series B funding round led by Fosun Venture Capital Investment. Existing investor Fidelity Growth Partners Asia also participated in the said round, according to VentureBeat.
New York, US-based social media management firm Sprinklr has bought Austin, Texas-based social analytics company Dachis Group for an undisclosed sum to obtain technology that will help their product accelerate in the market.
Smarter Remarketer, an Indiana-based startup focused on behavioral marketing and retail intelligence, has picked up $7 million from Battery Ventures in its most recent funding round, VentureBeat reported.
The Federal Bureau of Investigation (FBI) confirmed that they arrested Jon Miller, the founder of San Francisco, US-based real-world analytics startup Motionloft, in connection with a false claim about an acquisition of the firm.
New York, US-based event ticket aggregator TiqIQ bagged $1.7 million in a funding round led by Stonehenge Growth Capital to develop its product that predicts best ticket prices and availability for sports events.
IBM said it can use big data to forecast when mining equipment will fail, an innovation that can potentially save companies billions of dollars annually, VentureBeat reported.
Singapore-based data analytics firm Crayon Data secured INR7.3 crore in a venture round from Jungle Ventures and Spring Seeds Capital for its expansion into the US, UK, Middle East, and China.
K-12 learning analytics company Renaissance Learning secured a $40 million investment from Google Capital, the investment arm of search giant Google that concentrates on late-stage deals, TechCrunch reported.
Menlo Park, US-based scientific outsourcing startup and service provider Transcriptic bagged a total of $4.1 million in funding to introduce automation and robots into the process of scientific research.
The Social+Capital Partnership, Mayo Clinic, Rock Health and unnamed venture capitalists from Silicon Valley invested $1.1 million to Ambient Clinical Analytics, a startup formed by a group of doctors from the Mayo Clinic, VentureBeat reported.
Prague, Czech Republic-based social media analytics firm Socialbakers scored $26 million in a Series C funding round led by Index Ventures to grow its workforce from 300 to 400 members.
Petah Tikva, Israel-based ClickSoftware Technologies Ltd entered a deal to add Mountain View, US-based mobile workforce management firm Xora Inc for a cash consideration of around $14.7 million.
San Francisco, US-based marketing automation firm Autopilot is releasing a new Chrome plugin that generates up to 42% reply rate on cold email prospecting and bridge the gap between sales and marketing.
Rather than just give tons of data and analytics, Echobox goes a step further by providing news publishers with a tool that recommends actions that can be taken to improve the site's traffic, TechCrunch reported.