Months after rebranding Xbox Music and relaunched it by the name Groove, Microsoft acquired a music player app that goes by the same name. The Montreal-based startup agreed to sell the name and technology to Microsoft, but the details are disclosed by both companies.
rebranding
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In its quest to help game makers improve player engagement, GamesAnalytics has changed its name to DeltaDNA and added a self-serve consulting business to its services, VentureBeat reported.
Goodbye SkyDrive, hello OneDrive. Microsoft has officially rebranded its cloud storage service and launched a referral program to get more users to the platform, TechCrunch reported.
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