digital advertising

SuperAwesome, Poki online games develops safe ads platform for kids, ensures VTech Hack won't happen again

London-based SuperAwesome collaborated with the Poki online games to develop AwesomeAds that offers a safe advertisement program for kids. Venture Beat reported that the project targets the U.S. family gamers and aims to provide a safer advertisement campaign for children.

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Online advertising to brighten Thai economy

Despite Thailand's staggering economy, businesses still flourish and invest bigger budgets for digital advertising. The aim is to target Thai consumers through smartphone apps, social working forums, and video-sharing websites, as reported by Reuters.

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Yahoo introduces new advertising platforms at CES 2014

At the Consumer Electronics Show in Las Vegas, Yahoo Chief Executive Officer Marissa Mayer unveiled new advertising platforms as the internet company looks to turn around its fortunes in digital advertising.

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European Commission okays mobile payments venture in Spain

The EU approves the joint venture to create a new mobile commerce venture in Spain.

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