Adidas (ADSGn.DE) needs world-class designers, brand experts and technical whizzkids to improve its image against U.S. rival Nike (NKE.N), but persuading them to move to its headquarters in rural Germany is difficult.
Nike Inc's (NKE.N) shares rose as much as 11 percent to a record high after the world's largest sportswear maker reported a better-than-expected quarterly profit, prompting at least 13 brokerages to raise their price targets on its stock.
In 2010, former Chinese gymnast Li Ning led a surging $4 billion sportswear business, a gold-medal pinnacle echoing his victories at the 1984 Olympic Games.
Germany-based sporting goods maker Adidas AG has filed a lawsuit against Under Armour Inc for allegedly infringing on its patents related to mobile fitness, Bloomberg reported.
Reebok North America President Uli Becker would be leaving his post as part of a management shakeup.
Shares of China's best-known local sportswear group, Li Ning Co Ltd, slid 4 .5 pe rcent on Thursday.