Bragg Gaming Group: Leading the iGaming Industry Forward

By Patrick Jones

Dec 10, 2021 01:29 AM EST

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What is iGaming all about? 

When the word "iGaming" pops up, it can be a little confusing for many people. If you're one of those who misunderstood this term to mean "video gaming on the Internet", you're forgiven. It is important to note that video gaming and iGaming are two different industries. 

Simply put, "iGaming" refers to Internet gambling. It relates to a set of games where money is wagered, both physically and virtually, using the Internet as a means to develop its business model. In other words, it involves a set of casino games that exist on the Internet (roulette, slot machines, poker, sports betting, bingo etc.) that uses computers and mobile devices for online entertainment. 

The iGaming Industry 

Legalization and advancement in technology have been key factors that have spearheaded this industry's growth. With the development of smartphones and affordable data, more and more people have the opportunity to experience the iGaming environment. It is also important to mention that more countries have begun changing their legislation on online gambling in recent years, thereby opening the market to more investment. With this rapid growth, it's clear the iGaming trend is one that is here to stay. 

About Bragg Gaming Group 

Bragg Gaming Group has established itself as one of the most exciting iGaming companies in recent times, offering a turnkey solution for retail, online, and mobile gaming via its digital platform. This leading B2B online gaming solution provider has actively been involved in offering white-glove services for advanced content aggregator needs, lottery, marketing, sportsbook, among others. 

As an innovative tech company, they have undoubtedly brought a new definition and experience to "plug and play" style gaming. Gaming businesses worldwide now have access to new solutions that have positively changed the dynamics of how they operate. 

In just two years, Bragg Gaming Group has recorded an exponential increase in their customer base, which grew by 300%, while also recording revenue growth of 74% in the first nine months of 2020. This gets even more impressive when you realize that the company hasn't lost a client in over five years. It is indeed a testament to their unparalleled global services. 

Through technology and partnerships, they have expanded into new markets, with their sights set on conquering the US, Canada and Latin America. Recently, they announced expansions into Croatia, Germany and took Switzerland by storm by partnering with Grand Casino Luzern, the largest Swiss casino operator. 

Bragg Gaming's growth strategy focuses on acquisitions, partnerships, and organic growth. This led them to acquire Oryx in 2018, which proved to be a masterstroke in helping them lay a solid foundation across the globe. With clients including Jackpot JoyPlc and GVC

Holdings, Bragg Gaming and Oryx have solidified their presence in Malta, Spain, Romania, Serbia, Uk, Slovenia, Columbia etc. 

The company has channelled reasonable investment to a host of its teams, including technology, regulatory/compliance and business development. This is to ensure that they are well-positioned to capture new streams of revenue for years to come.

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