Fulcrum Equity Partners lead growth capital investments for RivalHealth

By IVCPOST Staff Reporter

Aug 15, 2013 01:40 PM EDT

Fulcrum Equity Partners, an experienced and reputable capital investments company that provides financing for a wide range of corporate and management needs like internal growth, acquisitions, liquidity, recapitalizations, etc., led new and existing investors to raise capital growth funds for RivalHealth.

The company just announced growth capital funds of around USD3 million was raised mainly due to Fulcrum Equity Partners' lead.

Based in Raleigh, North Carolina, RivalHealth specializes in customized fitness and nutrition programs targeted towards corporations, schools and organizations.  Known for creating fitness and nutrition solutions for companies, schools and different organizations, the company was founded in 2010.  It had significantly established its presence in the corporate and education sector.  Aside from this, RivalHealth had built strong relationships with other healthcare organizations like Blue Shield of North Carolina. 

The infusion of new capital into RivalHealth is intended to boost sales forces as well as improve social product services.  Pete Durand, founder and CEO of the company stated, "With this new capital infusion, we're positioned to aggressively expand on our strong, customer footprint,"

"Additionally, it will allow us to create more content and enhance both our mobile and social product offerings to have a more complete solution for our customers."

During the capital fund raising round, Fulcrum Equity Partners was also joined by new investor, WRD Capital.  They were joined by existing investors of RivalHealth.

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