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Amazon Launches Black Friday Deals Store to Start Countdown to Biggest Shopping Event of the Year

November 3
2:15 AM 2015

Amazon launched its Black Friday Deals store in the first day of November as start of a countdown to one of the biggest shopping days of the year.

The Seattle retailer giant will offer tens of thousands of amazing deals until December 22, according to CNET. The deals will include products on toys, technology, and clothes. Last year, Amazon started its Black Friday deals right before Halloween. Black Friday is the official start of the Christmas shopping season in the US, which happens on the Friday after Thanksgiving. This year, it will be on November 27.

Amazon's prime members will gain early access to over 30,000 "Lightning Deals", which means they are given a 30-minute head start snap on items. This way they can buy best-value items before they sell out. Amazon consumer marketing vice president Steve Shure said the company is "pulling out all of the stops" for the much awaited holiday shopping.

According to Market Watch, Amazon also made changes to its Electronics Holiday Gift Guide and Gift finder tool. This year it will have new features which include 3-D images of gifts and videos. People can make a shopping holiday list easier using voice control with the Amazon's cloud-based voice services mobile app Echo and Alexa.

MyBroadBand reported that Amazon also launched the holdings pages for other shopping events including Cyber Monday and its 12 Days of Deals promotions.

Black Friday may be a big sales day for Amazon, but the retail giant said its sales during the Prime Day, a new discount event held for the first time this July, exceeded its 2014 Black Friday Sales.

Besides Amazon, Wal-Mart also announced Monday a bargain price for an Apple iPad Mini 2 16GB. Some commented in the Social Media that the move was too early. Meanwhile, there are pleas asking the retailer store to keep its doors closed on Thanksgiving.

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